Packaging philosophy

Packaging with added value

We rely on well-thought-out packaging solutions without unnecessary material – both in retail and in the online shop. This way we save space, avoid waste and ensure smooth shipping.

Minimalism in Retail

In retail, we avoid traditional shoe boxes to save space and reduce waste. Instead, we use a colorful hair tie as a label and to hold the shoes in place. After purchase, it can be reused as a hair tie or bracelet.

Efficient shipping packaging

Our shipping packaging consists of a flat paper bag with a panoramic window that allows a first look at the product. A minimalist plastic shipping bag provides additional protection.

A clear advantage: the packaging is so flat that it fits in the letterbox. This saves you having to go to the post office. We also don't send any unnecessary volume - no air shipping! This way we avoid unnecessary use of materials and optimize transport.

Our packaging solutions are well thought out, practical and reduced to the essentials.